The Long read chromium test yields phased data and includes structural variants. The short read (i.e. 30x whole genome) does not yield phased data. The long read is useful if you are doing special medical testing or you want the best coverage of the Y chromosome for ancestry.
20 mb Chromium
14 mb Y Elite
9.3 mb Big Y
See article:
"Standard short read sequencing provides accurate base level sequence to provide short range information, but struggles to provide long range information. This means that standard sequencing and analysis approaches typically do well at calling single nucleotide variants (SNVs) but fail to robustly identify the full spectrum of structural variation seen in an individual genome. A novel data type known as Linked-Reads utilizes molecular barcodes to tag reads that come from the same long DNA fragment.
Linked-Reads provide the long range information missing from standard approaches. By adding a unique barcode to every short read generated from an individual molecule, you can link the short reads together."
https://community.10xgenomics.com/t5...-reads/ba-p/95